Mobile Reports: Mobile Content Performance

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Note: This article discusses Mobile. These reports are accessible by Enterprise Admin only. A sub-account will only have access to the Content Performance report. If you don't have Enterprise access, please contact Support.

Mobile reporting gives you access to 3 Mobile dashboards:

This article provides information on how to find your reports, how to filter them, and a break down of the various report tiles within the Mobile Content Performance dashboard.

The Mobile Content Performance dashboard provides insights on how employees are interacting with your Mobile content, answering the question of which pieces of content received the most engagement, helping you to easily identify successful trends and recognize problem areas.

Note: Within your Poppulo account, you can hover over the info markers on each report tile for further information as needed. 
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To View your Mobile Content Performance

  1. ​In the Enterprise area of your account, select Mobile from the menu on the left, then choose Content Performance.


To Filter your Reports

  1. These reports can be filtered by Date Range and Date Granularity, by choosing options in the Date Range and View By drop-downs and selecting the Update button (As shown below).
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    The results can also be filtered by Employee Segment (By default the table is segmented by Department, but there are more filters to choose from the drop-down). 
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    You can also filter your results by Email or Non-Email Employees. This filter will update the dashboard to show results for employees who authenticated the Mobile app by email address or by other non-email methods; for example, deskless workers who do not log in using a corporate email address. By default, the dashboard will load All employee results.
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     ​​​​​​Note: All calculations will be based on the filters a user has selected, unless otherwise stated. 

  2. Whenever you make changes to your filter, remember to select the Update button, at the top right of the screen, to view the updated results. 
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The Mobile Content Performance Dashboard

The following section is a break down of each report tile in the Mobile Content Performance dashboard. 
Note: You can also Download Reports, from any of your report tiles, by hovering over the tile, selecting the Tile Actions (the 3-dot icon), and choosing Download data.  
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Keep in mind that each report is based on your selected Date Ranges, Employee Segments and More Filters. 

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Posts Published
The number of Posts that were published in the selected date range.

Total Views
The total number of Post views. 

Total Likes
The total amount of Post likes.

Total Comments
The total amount of Post comments.

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Mobile: Posts Trends
These graphs track your Views, Likes and Comments, displayed over your chosen date range.  
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Mobile: Posts View Trend
This graph shows both the Total and Unique views(as columns), as well as the number of Mobile Posts sent (line), displayed over time. 

Mobile: Likes Trend 
This shows the Total likes (as columns), as well as the number of Mobile Posts sent (line), displayed over time. 

Mobile: Comments Trend 
This shows the Total comments (columns), as well as the number of Mobile Posts sent (line), displayed over time. 

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Mobile: Post Performance
This table shows the performance of each Post and includes fields for Total Views, Unique Views, Likes, Comments, Interaction Rate (%), Post Type and Author. You can sort the table by clicking the column titles
Mobile: Most Viewed Posts
This bar chart shows the Total and Unique views of your most viewed Mobile Posts.

Mobile: Video Performance
This table shows the performance of Video Posts (video uploaded and published in your Mobile Posts). The fields include Total View Views, Unique Video Views, Completion Rate, Post Type and Author. You can sort the table by selecting the column titles.

Mobile: Performance by Employee Segment
This table shows the performance of different employee segments. Scroll across the table to see more columns, and hover over the column headings to reveal further sorting options.
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Note: Remember, the breakdown can changed by Employee Segment selected in the filter at the top of the dashboard. 

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