An Audience is a group of employees that can receive the Emails you send from Poppulo. Audiences control which People can receive the Emails you send from a particular Folder. When you Add an Audience to a Folder, you are limiting the access of that Folder's emails to those assigned to the right Audience. When you Import Employees you must Add People to an Audience in order for them to be able to receive emails. When an employee's Audience matches the Folder Audience, they can receive emails from that Folder(employees in Tag or a Saved Search results will only receive an email if they are in the Audience. Use the instructions below to Access Audiences.
To Access your Audiences:
Go to the People area and click 'Audiences'.
Note: If you do not see the Audiences option, you are using Simple Audience Management.
On the Audiences screen you'll see a list of your Audiences. You can Add an Audience, Edit an Audience or Delete an Audience.